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Similarweb Scraper

See how your website’s traffic compares with competitors. Check one domain at a time with Similarweb estimates.

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READ THE NUMBERS

What can a traffic check tell you?

Website traffic counts visits to a site; one person can make several visits. Start with a question. These recorded examples show how to read audience size, momentum and discovery channels before checking a website of your own.

Similarweb estimates · August 2026 snapshot · captured October 6, 2026. Wikipedia and GitHub illustrate different website types; they are not a competitor pair.

01 / AUDIENCE SIZE

How large is the audience?

Wikipedia recorded 3.53B estimated visits in August; GitHub recorded 649.32M. Yet GitHub averages 5.77 pages per visit and 00:06:24 per visit, compared with Wikipedia’s 3.34 pages and 00:03:14. A smaller audience can still browse more within each visit.

Different website tasks affect browsing, so this comparison does not establish quality or conversion. For competitor research, use sites serving a similar audience, then explore their content and product pages.

wikipedia.org3.53B
github.com649.32M
Estimated monthly visits · August 2026
Audience size and browsing behavior · August 2026 source snapshot
WebsiteAugust monthly visitsPages / visitVisit durationBounce rate
wikipedia.org3,533,116,6233.3400:03:1453.40%
github.com649,321,4425.7700:06:2436.66%
02 / MOMENTUM

Is this a large site—or a growing one?

Size is one reading. Change is another. Wikipedia’s estimated monthly visits grew 6.51% from June to August, adding 215.94M visits between the two months.

Check the month-by-month pattern before deciding where to investigate. A rise gives you a reason to look for launches, seasonal demand or new content; the traffic estimate alone does not identify the cause.

+6.51%June → August 2026
Wikipedia monthly visits, June to August 202601.77B3.53BJun 2026: 3,317,172,850 visitsJun2026Jul 2026: 3,497,809,347 visitsJul2026Aug 2026: 3,533,116,623 visitsAug2026
Wikipedia.org · monthly estimates with a zero baseline
The exact values behind the trend
MonthEstimated visitsChange from previous month
Jun 20263,317,172,850—
Jul 20263,497,809,3475.45%
Aug 20263,533,116,6231.01%
03 / DISCOVERY

Where do visitors come from?

Search accounts for 76.95% of Wikipedia’s reported traffic, while Direct accounts for 52.60% of GitHub’s. The two sites have different discovery patterns.

A search-heavy site gives you a reason to examine its discoverable pages and topics. A Direct-heavy site invites questions about repeat use and how visitors reach it. Review the website and other evidence before assigning a cause.

WikipediaGitHub

Search

76.95%
24.56%

Direct

16.36%
52.60%

Social

2.77%
9.53%

Referrals

3.19%
9.56%
Selected channels · original reported shares, on a 0–100% scale
All reported traffic-source shares
ChannelWikipediaGitHub
Search76.95%24.56%
Direct16.36%52.60%
Social2.77%9.53%
Referrals3.19%9.56%
Mail0.14%1.15%
Display ads0.06%0.24%
Affiliate0.00%0.00%
Generative AI0.53%2.34%

Search and Social combine their provided organic and paid shares. Current shares describe the snapshot; they are not historical channel visits.

04 / AUDIENCE CONTEXT

Which topics and markets deserve a closer look?

Top keywords suggest topics to inspect. Top regions show the audience’s reported geographic distribution. Use both to choose pages, languages or markets for deeper research.

In Wikipedia’s recorded example, United States is the largest listed region at 26.64%. The keyword list below gives you a starting point for examining search demand.

United States26.64%
Japan6.22%
United Kingdom5.84%
Germany5.28%
France4.10%
Wikipedia’s top five reported regions · shares of website traffic
Top five regions · Wikipedia
RegionShare
United States26.64%
Japan6.22%
United Kingdom5.84%
Germany5.28%
France4.10%
Top five keywords · Wikipedia
KeywordSearch volumeCPC
instagram79.45M$0.40
youtube317.18M$0.19
facebook107.06M$0.73
twitter36.98M$1.08
hayden panettiere11.17M$0.51

Keyword search volume is not website visits. CPC is not website revenue. These are the five listed regions, not the full geographic breakdown.

05 / AI REFERRALS

Are AI assistants sending visitors?

Wikipedia’s recorded estimate includes 18.17M AI referral visits, or 0.52% of website traffic. The source breakdown shows which assistants make up that AI audience.

Use this as a prompt to inspect how your pages answer the questions people ask assistants. Check the domain again and save its snapshot to compare the referral pattern over time.

chatgpt.com52.89%
gemini.google.com34.44%
perplexity.ai6.17%
AI sources with available shares · distribution within Wikipedia’s AI referrals
Top five AI referral sources · Wikipedia
AI sourceShare of AI referrals
chatgpt.com52.89%
gemini.google.com34.44%
perplexity.ai6.17%
claude.aiUnavailable
copilot.microsoft.comUnavailable

Assistant shares describe distribution within AI referrals, rather than the share of all website visits.

Explore the full recorded report · wikipedia.org

Captured October 6, 2026. This saved example is separate from your query.

wikipedia.org

Data snapshot: August 2026

Traffic overview

Estimated visits
3.53B
Bounce rate
53.40%
Pages per visit
3.34
Visit duration
00:03:14
Global rank
11
Country rank · United States
14
Domain creation
2001-01-13
Domain expiration
2027-01-13
Domain age · as of 2026-10-06
25.73 years

Visits over time

Monthly estimated total visits01.77B3.53BJun 2026: 3,317,172,850 visitsJun2026Jul 2026: 3,497,809,347 visitsJul2026Aug 2026: 3,533,116,623 visitsAug2026

Total visits · monthly estimates

View monthly visit values
MonthEstimated visits
Jun 20263,317,172,850
Jul 20263,497,809,347
Aug 20263,533,116,623

Traffic sources

Reported traffic-source sharesSearch: 76.95%Direct: 16.36%Social: 2.77%Referrals: 3.19%Mail: 0.14%Display ads: 0.06%Affiliate: 0.00%Generative AI: 0.53%
  • Search76.95%
  • Direct16.36%
  • Social2.77%
  • Referrals3.19%
  • Mail0.14%
  • Display ads0.06%
  • Affiliate0.00%
  • Generative AI0.53%

AI referrals

Estimated AI visits
18.17M
Share of website traffic
0.52%
AI sourceShare of AI referrals
chatgpt.com52.89%
gemini.google.com34.44%
perplexity.ai6.17%
claude.aiUnavailable
copilot.microsoft.comUnavailable
chat.deepseek.comUnavailable
grok.comUnavailable
View AI source share history

Source distribution within AI referrals, not a share of total website visits.

AI sourceDateShare of AI referrals
chatgpt.com2026-08-0152.89%
chatgpt.com2026-07-0154.26%
chatgpt.com2026-06-0152.17%
gemini.google.com2026-08-0134.44%
gemini.google.com2026-07-0120.48%
gemini.google.com2026-06-0113.99%
perplexity.ai2026-08-016.17%
perplexity.ai2026-07-015.83%
perplexity.ai2026-06-014.28%

Top keywords

KeywordSearch volumeCPC
instagram79.45M$0.40
youtube317.18M$0.19
facebook107.06M$0.73
twitter36.98M$1.08
hayden panettiere11.17M$0.51

Top regions

RegionPercentage
United States26.64%
Japan6.22%
United Kingdom5.84%
Germany5.28%
France4.10%

Source: Similarweb estimates. Coverage varies by domain.

View JSON
{
  "domain": "wikipedia.org",
  "siteName": "wikipedia.org",
  "category": "reference_materials/dictionaries_and_encyclopedias",
  "snapshotDate": "2026-08-01T00:00:00.000Z",
  "visits": 3533116623,
  "globalRank": 11,
  "countryRank": 14,
  "bounceRate": 0.5340224346966369,
  "pagePerVisit": 3.3378367070283574,
  "timeOnSite": 194.94231166614927,
  "dataAvailable": true,
  "countryCode": "US",
  "countryId": 840,
  "monthlyVisits": {
    "2026-06-01": 3317172850,
    "2026-07-01": 3497809347,
    "2026-08-01": 3533116623
  },
  "trafficSources": {
    "Direct": 0.16361919556572363,
    "SearchOrganic": 0.7693797267785341,
    "SearchPaid": 0.00012564008277879258,
    "SocialOrganic": 0.027538099913694873,
    "SocialPaid": 0.00012585522494923125,
    "Referrals": 0.031904659262789764,
    "Mail": 0.0014418614529435885,
    "DisplayAds": 0.0005684132324123733,
    "Affiliate": 0.000024517105919517083,
    "GenAi": 0.005272031380254381
  },
  "topCountries": [
    {
      "cc": "US",
      "id": 840,
      "share": 0.2663565076574466
    },
    {
      "cc": "JP",
      "id": 392,
      "share": 0.06224628313291047
    },
    {
      "cc": "GB",
      "id": 826,
      "share": 0.05835447570530431
    },
    {
      "cc": "DE",
      "id": 276,
      "share": 0.05275549731544615
    },
    {
      "cc": "FR",
      "id": 250,
      "share": 0.04097850351382298
    }
  ],
  "topKeywords": [
    {
      "name": "instagram",
      "volume": 79445230,
      "cpc": 0.4
    },
    {
      "name": "youtube",
      "volume": 317177930,
      "cpc": 0.19
    },
    {
      "name": "facebook",
      "volume": 107061040,
      "cpc": 0.73
    },
    {
      "name": "twitter",
      "volume": 36981830,
      "cpc": 1.08
    },
    {
      "name": "hayden panettiere",
      "volume": 11165340,
      "cpc": 0.51
    }
  ],
  "aiTraffic": {
    "visits": 18172854.880000003,
    "share": 0.005162452372580695,
    "sources": [
      {
        "source": "chatgpt.com",
        "rank": 1,
        "share": 0.5289449122591573,
        "history": [
          {
            "date": "2026-08-01T00:00:00.000Z",
            "share": 0.5289449122591573
          },
          {
            "date": "2026-07-01T00:00:00.000Z",
            "share": 0.5426234297315865
          },
          {
            "date": "2026-06-01T00:00:00.000Z",
            "share": 0.5217390346540861
          }
        ]
      },
      {
        "source": "gemini.google.com",
        "rank": 2,
        "share": 0.34440960357242445,
        "history": [
          {
            "date": "2026-08-01T00:00:00.000Z",
            "share": 0.34440960357242445
          },
          {
            "date": "2026-07-01T00:00:00.000Z",
            "share": 0.20480281175282236
          },
          {
            "date": "2026-06-01T00:00:00.000Z",
            "share": 0.13985659709400594
          }
        ]
      },
      {
        "source": "perplexity.ai",
        "rank": 3,
        "share": 0.06171969095699947,
        "history": [
          {
            "date": "2026-08-01T00:00:00.000Z",
            "share": 0.06171969095699947
          },
          {
            "date": "2026-07-01T00:00:00.000Z",
            "share": 0.058321391713000895
          },
          {
            "date": "2026-06-01T00:00:00.000Z",
            "share": 0.04281362004691251
          }
        ]
      },
      {
        "source": "claude.ai",
        "rank": 4,
        "share": null,
        "history": []
      },
      {
        "source": "copilot.microsoft.com",
        "rank": 5,
        "share": null,
        "history": []
      },
      {
        "source": "chat.deepseek.com",
        "rank": 6,
        "share": null,
        "history": []
      },
      {
        "source": "grok.com",
        "rank": 7,
        "share": null,
        "history": []
      }
    ]
  },
  "domainRegistration": {
    "createdAt": "2001-01-13T00:00:00.000Z",
    "expiresAt": "2027-01-13T00:00:00.000Z",
    "checkedAt": "2026-10-06T04:45:53.757Z"
  }
}

What is website traffic?

Website traffic describes visits to a website. A visit is a browsing session; a person can visit more than once. Visits help you understand activity, while unique visitors describe how many different people came to the site.

This checker returns estimated visits and available engagement, discovery and audience data for one domain. Enter a website above to see its report.

How do I check a competitor’s traffic?

  1. Choose a comparable website. Look for a similar product, audience or market.
  2. Check each domain. Compare available monthly values from the same period, then read engagement and source shares together.
  3. Investigate the difference. Explore their public pages and acquisition activity. Use the numbers to choose questions and ideas to test.

Need to check a list of websites?

Use the Similarweb Actor on Apify ↗ for domain lists and Dataset exports, or the Similarweb API for a repeatable integration. Review their documented inputs, limits and pricing before starting.

Frequently asked questions

Is this Similarweb traffic checker free?

Yes. Check one domain per request with this free preview. Shared preview limits apply. Full Actor runs and API usage have their own access and pricing terms; review those products before starting a larger workflow.

Do I need an account?

No account is required for this website tool. Complete the security verification when prompted, then run your check. The Actor and API have separate access requirements described in their documentation.

Why is there no traffic data for a website?

Similarweb may not have an available estimate for that domain. Check the spelling or try another website. Missing data does not mean zero traffic, and individual fields can be unavailable even when other estimates are present.

Where does the data come from?

The figures come from Similarweb estimates. Meka is independent and is not affiliated with Similarweb. These are not real-time visitor counts, and no update frequency is promised. Country rank describes the source’s country ranking when its market is available.

How accurate are the estimates?

These are directional estimates rather than verified counts from a website’s private analytics. Coverage and accuracy vary by website. Combine the results with other evidence, and ask the site owner for first-party analytics when a decision requires measured traffic.

Can I check domains in bulk?

This form checks one domain at a time. For multiple domains or a repeatable research workflow, use the documented Similarweb Actor or API options and limits. The links below explain their inputs and full output contracts.

Can I export results?

Use Download JSON to save the displayed preview or recorded example, with metadata identifying its source and time when available. View JSON shows the original result fields. This page does not offer a CSV download. The published Actor supports Dataset exports through Apify for research that needs files or automation.